NAA Animated Video
A clear story built with animated explainer video production
The Challenge
The National Apartment Association needed educational materials that were clear, accessible, and on-brand. Because the content was complex and regulatory, the design needed to make it easy to follow.
The Approach
We designed a suite of print and digital assets. First, we established a clear visual hierarchy. Then, we applied it consistently across every module.
Because accessibility was a priority, we also ensured adequate contrast ratios and legible typography throughout.
The Results
The materials launched on time and on-brand. As a result, the NAA team had a set of educational resources they could distribute with confidence.
Internal links
- Explore Comprehensive Multimedia Design for video and motion.
- Add a landing page for the video with Website Design + Development.
- Related work: NASCIO State CIO Survey.
External links
- Tips on captioning and accessibility from W3C WAI.