NASCIO State CIO Survey

Annual Report + Event

Process

This project pairs a high-visibility report with a major event, so we developed a theme that works from PDF to the main stage. The layout uses strong headlines, short summaries, and data visuals that are clear without heavy labels. Presentation templates match the report so speakers and sponsors feel aligned.

We coordinated landing pages, email headers, on-site signage, and social graphics. Everything follows the same grid and typographic rules, which keeps production smooth across teams and vendors. Accessibility checks included color contrast, alt text, and large type for stage slides.

Results

The theme felt unified across channels, which helps audiences follow the story from invitation to keynote. The report remains easy to navigate and share, and the event assets scale for different venues. This is the advantage of thoughtful annual report design and event branding that respects content and audience needs.

Lessons Learned

When the report and event speak the same visual language, the message sticks.